Notes.
What we learn watching AI tools talk about brands, written down.
Best AI visibility tools in 2026
A practical shortlist of AI visibility tools, including Ahrefs, Semrush, Profound, Peec AI, Otterly, Scrunch, and Recometrix.
Profound vs Peec AI vs Recometrix in 2026
A practical comparison of three AI visibility tools, where each fits, and what to ask before buying.
Profound alternatives for AI visibility in 2026
The Profound alternatives to evaluate if you want AI visibility monitoring, a quicker first audit, or open benchmark data.
Peec AI alternatives for AI visibility in 2026
The Peec AI alternatives to compare across provider coverage, reporting, exports, and action workflows.
What is generative engine optimization?
Generative engine optimization explained: how GEO differs from SEO, what to measure, and what work actually improves AI visibility.
GEO vs AEO vs SEO
The difference between generative engine optimization, answer engine optimization, and search engine optimization.
How ChatGPT picks sources
How ChatGPT uses model memory and live web retrieval, why crawl access matters, and what pages tend to get cited.
What is llms.txt?
What llms.txt is, what to include, and why it helps AI agents understand your site without being a ranking switch.
We were blocking ChatGPT.
We sell AI visibility. Our own site told AI crawlers to go away. What happened, how we found it, and the checklist we used to fix it.